Question 1

Is this another deep-discount app?

Accepted Answer

No. Discount apps train people to wait for desperation. You set the price and quantity. Drops are about showing what's ready and getting people through your door — with the brand intact.

Question 2

Do I have to build a catalog?

Accepted Answer

No. Catalogues are for when everything is always available — which is rarely true on a high street. When you have something to drop, upload a photo or short video, add a title, price, and quantity, and publish. Under a minute.

Question 3

What if they don't show up?

Accepted Answer

They pay when they claim. You set the collection window. You're not holding stock for a maybe — which is why this works psychologically as well as operationally.

Question 4

Who is Unwrapped for?

Accepted Answer

Local high-street shops — bakeries, florists, bookshops, beauty, fashion, wine, specialty food, and charity shops. If people can collect from you in person during a window, you can list a drop.